{"title":"SIR.","description":"\u003cp data-start=\"9934\" data-end=\"10395\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eSynonymous with easy-to-wear wardrobe staples, \u003cstrong\u003eAustralian\u003c\/strong\u003e label \u003cstrong\u003eSIR.\u003c\/strong\u003e embraces a minimalist aesthetic. Founded by \u003cstrong\u003eNikki Campbell\u003c\/strong\u003e and \u003cstrong\u003eSophie Coote\u003c\/strong\u003e in 2014, the now internationally recognized label focuses on luxe, high-quality materials and contemporary silhouettes. Delivering sleek dresses and elevated essentials, it's no wonder SIR. is an It-girl favorite.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"lilou-halter-mini-dress","title":"Lilou Halter Mini Dress","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eThe Lilou Halter Mini Dress in Liora Blue is crafted from lightweight silk in an exclusive SIR. print. 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